Truly vs white claw6/6/2023 Truly Hard Seltzer, owned by Boston Beer Company, also increased its foothold, growing 2.6% to a 17.4% market share. ![]() ![]() Meanwhile, E&J Gallo’s High Noon brand experienced the biggest growth over that same period, up 6.3% for a total market share of 10.4%. In the first two quarters of 2021, hard seltzer behemoth White Claw saw its market share of inventory in the US hospitality sector drop from 60.4% to 45%, the bar stock management system reported. ![]() White Claw’s market share in the US on-trade has slipped by 15% ![]() Mark Anthony Brands International-owned White Claw’s market share of the hard seltzer category in the US on-premise has decreased by 15.4%, new data from alcohol inventory platform Backbar has revealed.
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